So, you want to start a consulting business? Or interested in taking your consulting business the next level?
Most high-achieving professionals at some point in their career dream of ditching the pressure of the 70-hour workweeks and start a consulting business. But there are many factors that...
One of the biggest questions that keeps both new and seasoned consultants up at night is, "How do I get consulting clients?" The question that I wished that asked instead is "How do I predictably get consulting clients so I never had to ask this question EVER again?"
Forget one-off marketing...
Got a conflict-avoidant client and not sure how to help them? I want to give you some message points to help them understand why holding their employees accountable is in everyone's best interest and some ideas on how to equip them to more effective.
The Message Points - Why...
One thing that both new and seasoned consultants hate is marketing.
It's the fog of all that marketing entails and the fear that they are going to become some slick used car salesman is what keeps smart people stuck in soul-sucking corporate jobs.
And it's the exhaustion of the constant effort of...
Interview Transcript:
Betsy Jordyn: Hey, it’s Betsy Jordyn of the Consultant’s Institute, and I’m so excited to interview Charles Browne. And our topic today is really focusing on those product companies. You know what I’m talking about, the...
Charles Browne, Master Black Belt Six Sigma Process Improvement Expert found himself as a “consultant for hire” for big box consulting firms.
What frustrated him with this experience was how he wound up missing out on opportunities because of how he was positioned. He would have...
Today is April Fool's Day. Doesn't feel like a day to be pranking each other given the current global health and economic crisis. But that doesn't mean we can't celebrate the Fool archetype.
I am a massive fan of mythology and archetypes. In fact, I love the archetypes so much that I became...
Oil...water, consultants...marketing. In general, consultants are not the biggest fans of marketing, even in the best of times. The marketing challenge is definitely exacerbated in times like these, when there is a massive threat to our global health and economy.
But here's the deal - how...
As a business mentor to aspiring consulting and coaching business owners, I deal with people who have been laid off all the time. I sit with their shame and fear as they find their courage to pursue the entrepreneurial dreams that the layoff simply accelerated. It's hard enough when it's only...
"Playing small" is making choices that put a lid on your true potential. It's the part of you that wants to protect your comfort, security and validation in the short-term at the expense of what is possible in the long-term.
These feelings are particularly acute for both new and seasoned...
Do you want more consulting clients? Of course you do.
Let me tell you one way that you're NOT going to get them: trying to be everything to everybody.
I know you have a lot of things you're great at and you don't want to have to choose between all the ways you can help your clients.
But here's...
The cold, hard facts about the consulting profession is that most change efforts fail. The failure has little to do with the quality of our project plans or recommended message points. Failure has everything do with ineffective change leadership at the top.
It's for this reason, the number...
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