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"Enough Already" Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to 
Get Seen and Paid What You're Worth.

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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

How to Consistently Get Consulting Clients...Even if You're Brand New and Just Starting Out

One of the biggest questions that keeps both new and seasoned consultants up at night is, "How do I get consulting clients?" The question that I wished that asked instead is "How do I predictably get consulting clients so I never had to ask this question EVER again?"

Forget one-off marketing...

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Here's a Method for Helping a Leader Hold Employees Accountable

Got a conflict-avoidant client and not sure how to help them? I want to give you some message points to help them understand why holding their employees accountable is in everyone's best interest and some ideas on how to equip them to more effective. 

The Message Points - Why...

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4 Reasons Why Smart Consultants Hate Marketing

One thing that both new and seasoned consultants hate is marketing.

It's the fog of all that marketing entails and the fear that they are going to become some slick used car salesman is what keeps smart people stuck in soul-sucking corporate jobs.

And it's the exhaustion of the constant effort of...

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How Good Companies Become Market Leaders (Without an Infusion of Capital) with Charles Browne

Interview Transcript:

Betsy Jordyn: Hey, it’s Betsy Jordyn of the Consultant’s Institute, and I’m so excited to interview Charles Browne.  And our topic today is really focusing on those product companies.  You know what I’m talking about, the...

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How to Set Yourself Up to Win Against Big Box Firms with Charles Browne

Charles Browne, Master Black Belt Six Sigma Process Improvement Expert found himself as a “consultant for hire” for big box consulting firms.

What frustrated him with this experience was how he wound up missing out on opportunities because of how he was positioned. He would have...

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10 Ways to Use the Fool Archetype to Increase Your Consulting Success

Today is April Fool's Day. Doesn't feel like a day to be pranking each other given the current global health and economic crisis. But that doesn't mean we can't celebrate the Fool archetype.

I am a massive fan of mythology and archetypes. In fact, I love the archetypes so much that I became...

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What The Coronavirus (COVID-19) Means For Consultant Marketing

Oil...water, consultants...marketing. In general, consultants are not the biggest fans of marketing, even in the best of times. The marketing challenge is definitely exacerbated in times like these, when there is a massive threat to our global health and economy.

But here's the deal - how...

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Laid off? Five Ways to Cope with the Stress, Shame and Fear

As a business mentor to aspiring consulting and coaching business owners, I deal with people who have been laid off all the time. I sit with their shame and fear as they find their courage to pursue the entrepreneurial dreams that the layoff simply accelerated. It's hard enough when it's only...

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5 Ways Playing Small is Sabotaging Your Consulting Success

"Playing small" is making choices that put a lid on your true potential. It's the part of you that wants to protect your comfort, security and validation in the short-term at the expense of what is possible in the long-term.

These feelings are particularly acute for both new and seasoned...

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Want more consulting clients? Here's how to find them.

Do you want more consulting clients? Of course you do.

Let me tell you one way that you're NOT going to get them: trying to be everything to everybody.

I know you have a lot of things you're great at and you don't want to have to choose between all the ways you can help your clients.

But here's...

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5 Shifts to Instantly Increase Your Consulting Business Success and Impact

The cold, hard facts about the consulting profession is that most change efforts fail. The failure has little to do with the quality of our project plans or recommended message points. Failure has everything do with ineffective change leadership at the top.

It's for this reason, the number...

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Stages of Power in Leadership and Organizations

The other day I wrote an article on the difference between power over and power with/within leadership approaches. In a nutshell "power over" leadership is all about control and dominance and finding one's source of power from a position, titles, salary, etc. vs. "power with and with" leadership...

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