All Episodes
Episodes
What Every Consultant & Coach Must Know About Stakeholder vs. Shareholder Capitalism (Ep149)
The best part of my work as a brand positioning and messaging strategist is the vantage point it gives me.
I get to see the brilliance of my clients up close and where they truly stand out in the market. I also see...
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Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148)
I accidentally started a series sharing all the “AHA” moments I've had about branding for consultants and coaches, inspired by writing my workbook.
A couple of weeks ago, I shared the big picture – 5 things I learned...
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3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147)
Did you know there are three types of expertise that consultants and coaches can use as the foundation of their businesses?
I didn’t...until I tore apart my own process for the workbook I’m writing!
Even though I’m at...
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5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146)
I’ve got some big news! I am finally, finally, finally starting to work on a very long-term goal I’ve had: writing my first book.
Well, technically, I’ve decided to make it a workbook. And it’s focused on the brand...
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Everyday Storytelling with Ex-Disney Execs with Rick and Bob Allen (Ep145)
If you think storytelling is just for the stage, think again.
In this week’s episode of Consulting Matters, I sat down with not one but two former Disney executives—brothers Bob and Rick Allen—who know the real power...
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Why Community Accelerates Your Income and Impact (Ep144)
So, are you one of those people who like to pick a word to reflect your intention for the year?
Well, I am! It took a bit, but I finally figured out my word for 2026, and it’s actually 2 words – meaningful...
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How to Shape What Clients Think You’re Worth with Casey Brown (Ep143)
We’re at the end of the year, with my final episode of a season that has ultimately been about owning the power of what you do and positioning yourself for the clients, impact, and income you’re ready for.
So, it...
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Switching Your Consulting or Coaching Niche: How To Know If It’s The Right Move with Brad Johnson (Ep142)
Unsure about your niche... what it is or if you should switch it?
That's exactly what we're getting into today.
Your niche is one of those words that gets thrown around a lot, and it's the most misunderstood.
Your...
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Lost Your Business Mojo? How Pamela Johnson Got Hers Back (Ep141)
Have you lost your business mojo?
I’ve been there too.
This episode dives into that moment many consultants and coaches experience after they have been at it for a while.
You have invested so much time, money, and...
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Inside My Brand Messaging Process (and Why It Always Works) (Ep140)
Over the last couple of weeks, we’ve talked about how to tell if you have a brand messaging problem, why it’s worth fixing, and how the sneaky culprit behind fuzzy messaging is the curse of knowledge—a trap that’s so...
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The Curse of Knowledge: Why Your Expertise Might Be Hurting Your Message (Ep139)
Is it possible that knowing too much is actually standing between you and the clients you want?
In this episode of Consulting Matters, I’m unpacking one of the sneakiest barriers to clear communication—the curse of...
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How to Know If You Have a Messaging Problem (Ep138)
What's holding you back from the success and impact you're ready for as a consultant, a coach, a business owner?
Is it marketing? Is it fear? Or is it simply unclear and fuzzy brand messaging?
Let's dig deeper.
How do...
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