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"Purpose to Profits"Ā Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you toĀ 
Turn Your Purpose as a Consultant or Coach into Profitable Reality!

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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

Betsy Jordyn International
#12: Who Else Wants To Make Marketing Effortless and Fun?
7:19
 
#12: Who Else Wants To Make Marketing Effortless and Fun?

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Here's a common conundrum. 

Smart and values-driven consultants typically don't like marketing. Yet they hate being the world's best kept secret.

Same goes for internal consultants. Just because you have an official role in the organization to support leaders...

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Betsy Jordyn International
#14: 7 Steps to Establishing Credibility With Your Next High-Paying Client
8:36
 
#14: 7 Steps to Establishing Credibility With Your Next High-Paying Client

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Do you the one meeting that will literally change your client's life and define your entire client engagement and earning potential?

It's the meeting that some might call a Discovery Meeting, Free Consult or Complimentary Strategy Session. Regardless of how you...

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Betsy Jordyn International
#15: 5 Ways To Pivot Your Client From Solution Wants to Business Performance Needs
7:36
 
#15: 5 Ways To Pivot Your Client From Solution Wants to Business Performance Needs

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When it comes to consulting, the client isn't always right.

More often the solution that they want isn't what they really need and what will create the results that truly matter the most to them.

It's not that they aren't smart or haven't thought through what will...

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Betsy Jordyn International
#16: Framing and Empathy (the Little Known Way to Establishing Consulting Credibility)
5:41
 
#16: Framing and Empathy (the Little Known Way to Establishing Consulting Credibility)

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In this week's podcast I want to share with you the one skill, literally the one skill that will transform your consulting practice and your positioning as a strategic business partner within the organization. This one skill - this is the one thing that you need to...

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Betsy Jordyn International
#17: Here is a Method That Is Helping Consultants Land More High-Paying Contracts (Without Shameless Self-Promotion)
5:58
 
#17: Here is a Method That Is Helping Consultants Land More High-Paying Contracts (Without Shameless Self-Promotion)

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Need to earn more money from your consulting but hate sales? I have some great news! You don't have to.

You don't have to become a shameless self-promoter or get overly aggressive with your pricing in order to increase your compensation.

All you need is to learn how to...

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Betsy Jordyn International
#18: If You Can Follow a Recipe, You Can Deliver a Six-Figure Consulting Engagement
5:31
 
#18: If You Can Follow a Recipe, You Can Deliver a Six-Figure Consulting Engagement

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Congratulations! Your marketing efforts have paid off and now you have a lead. And you may be wondering, "What the heck do I do with them?"

If that is the case, you will definitely want to listen to this week's podcast from the series "Consulting Matters: Mastering the...

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Betsy Jordyn International
#19: Top Solutions Every Consultant Should Know
7:20
 
#19: Top Solutions Every Consultant Should Know

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 In this week's podcast from my series "Consulting Matters: Mastering the Art & Science of the Business," I am going to take you on a virtual "Solution Safari" to give you the big picture of all the ways you can offer and deliver dramatic value to...

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Betsy Jordyn International
#20: How Good Companies Grow into World-Class Market Leaders
7:07
 
#20: How Good Companies Grow into World-Class Market Leaders

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There is no such thing as organizational change. As consultants, we should NEVER put our clients in the position to become something that they are not.

That said - organizations and leaders go through different stages of growth. In order to grow they must evolve...

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Betsy Jordyn International
#21: The Number One Way to Accelerate Culture Change
6:59
 
#21: The Number One Way to Accelerate Culture Change

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Organizational culture is "simply the way things get done around here." It is made up of the values that the majority of people in the organization hold, particularly those on the senior team, that filter how they take in information and make decisions.

To be clear,...

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Betsy Jordyn International
#22: What All Consultants Ought to Know About Strategy Development
6:48
 
#22: What All Consultants Ought to Know About Strategy Development

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Talk to two consultants and you're likely to get three definitions for strategy. Some define strategy as branding while others think of strategy as goal setting and action planning. And they are both right!

Strategy at the end of the day is a series of tradeoffs...

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Betsy Jordyn International
#23: 5 Cutting Edge Organizational Structures Your Growth-Oriented Clients Need
7:14
 
#23: 5 Cutting Edge Organizational Structures Your Growth-Oriented Clients Need

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One of the most powerful tools that a leader has to drive performance improvement is their organization design.  However, many leaders and their consultants are simply unaware or unequipped to know how use this tool. 

In this week's podcast from my series ...

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Betsy Jordyn International
#24: 3 Reasons We Need to Stop the Myth That Everyone Is a Leader
7:19
 
#24: 3 Reasons We Need to Stop the Myth That Everyone Is a Leader

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One of the biggest myths in organizations today is "everyone is a leader." Sure everyone needs to take full responsibility for themselves and their work as well as become an influencer regardless of positional authority. 

But having the ability to be an influencer...

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