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"Purpose to Profits"Ā Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you toĀ 
Turn Your Purpose as a Consultant or Coach into Profitable Reality!

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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

What is a Brand and Why Do You Need One?

You can look at building a consulting and coaching practice in one of two ways. You can think of yourself as a freelancer who simply is always on the lookout for the next job. Or you can think of yourself as a brand that attracts right fit clients for years to come. If you want a practice that...

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Buyers vs. Strategic Partners

There is a difference between a paying client and a strategic partner.

A paying client is someone who will sign on the dotted line and hire you to deliver your coaching or consulting services. 

A strategic partner is all together different. A strategic partner is peer who value all that...

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20 Questions to Ask Yourself Before Starting Your Own Business

As a business mentor, I obviously get asked all the time, "How do you start your own business?"

But the question I WISH I was asked all the time is, "How do you start the RIGHT business?"

Now that's a question! Sure, you need to know the smart and strategic steps to transition from corporate...

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Warning! Is Subcontracting Sabotaging Your Impact & Earning Potential?

One of the biggest mistakes that purpose-driven consultants and coaches make is pursuing a subcontracting business model.

What is a Subcontracting Business Model?

Subcontracting is what you do instead of doing the hard work to confront your fears about marketing and settling for a business...

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How to Overcome Your Imposter Syndrome in your Consulting Business

One of the most agonizing (and least talked about) experiences that keeps really smart people from building the consulting and coaching businesses of their dreams is the fear of not having what it takes. 

The fear might be not having what it takes to do the marketing and attract clients...

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The Most Common Money Fears of Consultants & Coaches (and How to Get Over Them)

"Money is congealed energy, and releasing it releases life's possibilities."
- Joseph Campbell

Most consultants and coaches experience fears around money. They  worry that they won't find enough clients to pay them what they are worth.

Money fears are totally normal and should be...

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The Tyranny of Perfectionism (And Why It's Jacking Your Business Results)

Ever hold off on launching your website because you are just not crazy about the font size or accent colors that your graphic designer has selected for you? 

Have you paused on hitting publish on a blog post because you just need one more person to reassure you it is good? 

Have...

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The Gift of Failure

Oh it’s going to be all right
This is love…this is life
When times get tough and still worth the fight
This is love, this is life
The road here is paved with the brokenhearted
We have gotta finish what we started
Oh we gotta hold on tight
This is love…this is life!”

...

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How to Define Success on Your Own Terms

“If your success is not on your own terms,
if it looks good to the world but does not feel good in your heart,
it is not success at all.”
- Anna Quindlen

I really don’t know when I lost my passion for my role as an internal consultant at Walt Disney World. When I landed the job,...

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Reasons for Today's Stress Pandemic (and Why High-Achieving Women Suffer the Most)

It’s a jungle out there
Disorder and confusion everywhere
No one seems to care, well I do
Hey, who’s in charge here…”

Randy Newman, It’s a Jungle Out There

As a consultant, I have exposure to the inner workings of companies of all sizes and in all industries. Over the...

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The Science of Burnout: Interview with Dr. Sangeeta Pati

Interview Transcript:

Betsy:   Good afternoon.  I am Betsy Jordyn and I am so excited to have Dr. Sangeeta Pati here.  She is an integrative health doctor who completely was instrumental in helping my overcome my burnout.  Thank you, thank you, thank you Dr. Pati for...

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How to Treat Your Business as the Ultimate Job Promotion

The best thing about leaping from corporate into running your own business is having control over your career, time and earning potential. But for a lot of us - we don't fully take advantage of this power we risked so much to find.

We work a ton of hours.

We get caught up in the chase for...

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