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"Purpose to Profits" Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to 
Turn Your Purpose as a Consultant or Coach into Profitable Reality!

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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

Betsy Jordyn International
#28: The Disney Secrets to Exceptional Employee Engagement
8:49
 
#28: The Disney Secrets to Exceptional Employee Engagement

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Employee engagement is not some sexier new term for employee satisfaction. It's actually a total shift the pursuit of employee happiness towards employee motivation.

Employee engagement is all about to what degree employees are rationally and emotionally...

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Betsy Jordyn International
#26: Cultivating Integrity at Work
7:57
 
#26: Cultivating Integrity at Work

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In today's podcast, I am going to reveal the one thing that every organization needs to ensure its long-term success and forever sidestep organizational decline. This one thing isn't cash flow or even a breakthrough product line. It's integrity.

Integrity at work...

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Betsy Jordyn International
#13 3 Steps to Landing High-Paying Contracts
9:20
 
#13 3 Steps to Landing High-Paying Contracts

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If you want to land contracts but hate sales and the idea of asking for higher fees makes you queasy - I got great news for you. You don't have to.

In my podcast from my series Consulting Matters: Mastering the Art & Science of the Business I am going to introduce...

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The #1 Thing Your Client Doesn't Get About Employee Engagement

One of the best things about mentoring other consultants is the opportunity it gives me to reflect on what I do as a consultant and why.

This week our group was exploring the topic of gaining and retaining leadership buy-in and it caused me to stop and really think why this matters so much...

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How to Design the Ideal (and Most Profitable) Consulting Business

If you’re a high-achiever SURELY, you’ve considered starting your own consulting business by now (if you haven’t already.) There is no shortage of advice and mentors that can help you learn how to market and sell yourself. But the reality is…

…Growing a...

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3 Steps to Landing High-Paying Contracts

I want you to land your next (or first!) six-figure contract with confidence.

Are you optimizing your earning power? Are you getting paid what you're worth?

In this video from my eCourse "Contacts to Contacts: How to Land Clients & Establish Long-Term Winning Partnerships" I let you in my...

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Cultivating a Mindset of Imperfection Action: Interview with Consulting Success Founder Michael Zipursky
Interview Transcript:

Betsy Jordyn:     Well hello there everybody it's Betsy Jordyn of the Consultants Institute, and I am so excited to finally be interviewing Michael Zipursky of Consulting Success.  So Michael and I met how many years ago was it, Michael?   ...

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7 Steps to Establishing Credibility with Your Next High Paying Client

Hooray your marketing efforts have paid off! You have a meeting scheduled with someone who has expressed interest in doing work with you. In this article, I want to share you with practical tips on how to leverage this meeting towards establishing your credibility with your future...

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How To Position Yourself as a Peer (and Stay Out of the Dreaded "Pair-Of-Hands" Trap)

Forging a strong client relationship is not a matter of chance. It is the result of choice and whether or not the consultant has taken charge of the positioning process. Unlike other roles in an organization, consultants hold no formal position on the organization chart. It is up to the...

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5 Effective Content Marketing Tips for Consultants

Content marketing is not some marketing fad. 

It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees....

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Why Your Client Doesn't Care How Smart You Are (And What They Really Want to Know)

The number one way that really smart consultants get in the way of their own success is struggling with the fear that that they don't have what it takes.

Despite years of education and experience they stay up at night wondering what is the best way to let their future clients know about how...

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What is Authentic Leadership?

Authentic leadership isn't a style. It's a stage of maturity and growth. Authentic leadership is where power and love intersect. Power and use of power are familiar concepts in business and the defining power as control, authority, capacity and influence is more than likely readily understandable...

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