#21: The Number One Way to Accelerate Culture Change
Aug 06, 2018
Organizational culture is "simply the way things get done around here." It is made up of the values that the majority of people in the organization hold, particularly those on the senior team, that filter how they take in information and make decisions.
To be clear, you cannot discern what a company's culture is all about by seeing value statements on the website or on the break room wall. Those might be aspirations. True culture is revealed when decisions are being made around what initiatives get funding, who is promoted and what success stories are told.
It is for this reason, culture change is the number one consulting challenge you'll ever face.
Why You Need to Listen In
In this week's podcast from my series "Consulting Matters: Mastering the Art & Science of the Business" I not only share why culture change is so difficult but also the number one way that you can quickly accelerate culture change (and this solution has nothing to do with breakthrough strategies or detailed project plans that take years and years to implement.)
Three Ways I Can Help You
When you’re ready to fully own the power of what you do and position yourself for the right clients and opportunities, here are three ways I can help.
- Brand Positioning & Messaging: I’ll help you get to the heart of your consulting and coaching’s unique value and express it in clear messaging that gets the RIGHT clients excited to work with you.
- Core Offer Framing & Pricing: Let’s package your expertise and strengths into irresistible, strategic offers that get you paid for the value you create (vs. the hours you work)
- Website Copy & Design: Let’s build you a high-quality, credible website that reflects your personality and brand promise…without the DIY stress.
