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Welcome to the
Consulting Matters Blog

Inspiration and strategy for
transformational consultants and coaches
to own their value
and position themselves for 
SIGNIFICANT IMPACT & INCOME!

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Email Marketing.... Is it worth it for consultants and coaches?

 How to Build Relationships That Convert

Have you been hearing about lead magnets, opt-in offers, and list building, but you’re not sure how it all works or what it really means for your consulting or coaching business? You’re not alone. So many purpose-driven professionals shy away from email mark...

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What Executives Want You to Know BEFORE Pitching Your Consulting or Coaching to Them

 Want to consult to executives? Ready to be the coach and advisor to senior leaders?

This is goal that many of my clients have when they sign up to work with me one-on-one on their brand positioning and messaging strategy. They have the vision for working with leaders in organizations, but struggle...

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How to Build a Site That Attracts, Converts, and Builds Credibility

 Why Your Website Matters More Than You Think

Is your website quietly costing you opportunities? Many consultants and coaches treat their sites like online resumes, but a high-performing consulting website is so much more.

Your website is not just a digital business card. It is your credibility an...

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How to Build a Human-Centered Workplace in the Age of AI with Dr. Edwin Mouriño Ruiz

 The Tension Between Humanity and Technology

We are living in one of the most fascinating and challenging times in workplace history. Artificial intelligence is transforming how we work, communicate, and make decisions. But as I explored in my recent conversation with Dr. Edwin Mouriño Ruiz, Air Fo...

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Karen Laos Shows Consultants and Coaches How to Confidently Charge Their Worth

Pricing isn’t just about setting a number. For consultants and coaches, it’s about confidence, clarity, and communicating the true value of your work. Too often, we discount, undercharge, or tie our worth to the number of hours we put in. The truth is: clients aren’t investing in your time, they’re ...

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How Your Discovery Meetings Propel Your Income and Influence

Why the Discovery Meeting Is the Most Important Meeting You Will Ever Have

A discovery meeting is not just an intro call or free consult. It is the moment of truth that defines your influence, impact, and income. It sets the tone for your entire client engagement, dictating how you are positioned, ...

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Why ROI is Your Competitive Edge as a Consultant

One of the biggest struggles consultants and coaches face is proving their value in a way that resonates with business leaders. We know the transformation we bring. We see the impact in the people we work with. But too often, that gets lost in translation when it comes to the language of executives ...

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Listening is the Ultimate Consulting and Coaching Skill

As a consultant and coach, I have often heard debates about whether our real value is in the advice we give or the questions we ask. In my experience, the real difference-maker is neither. What sets successful consultants apart is their ability to truly listen.

This is why I was so excited to bring...

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Why Some Consultants Land Bigger, Better Engagements

Why do some consultants and coaches consistently land strategic, higher-impact, and higher-paying client engagements? The truth may surprise you. It’s not about having better sales tactics or more polished proposals. Instead, it comes down to a mindset shift and a process I call Partnership Setup™.

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Service Provider vs Strategic Partner: Which Is Your Path to Greater Impact and Income?

Are you a consultant or coach positioning yourself as a service provider…or as a strategic partner?

The difference matters more than you think.

Most consultants and coaches start their businesses taking on whatever clients ask for — workshops, one-off coaching packages, piecemeal projects, or bil...

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Japan Study Trip to Japan Leadership Immersion: A Data-Driven Approach to Messaging and Positioning

When I invited Katie Anderson onto the Consulting Matters podcast, we talked about the ROI she achieved by elevating her strategic positioning and messaging. What we didn’t cover in depth on the episode was the behind-the-scenes process that completely shifted the way I now approach brand messaging ...

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Why Lean Consultants Must Level Up Their Positioning and Messaging with Katie Anderson

As a consultant, I’ve seen firsthand how powerful Lean and continuous improvement can be in transforming organizations. But I’ve also noticed a recurring challenge: practitioners often struggle with how to position themselves and clearly communicate the value of their work.

That’s why I was thrille...

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