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The Long Game with Author, Speaker, Consultant, and Broadway Lyricist Dorie Clark (Ep71)

In this fascinating conversation, I had the pleasure of speaking with the incredible Renaissance woman, Dorie Clark.

Dorie is a speaker, author, writer, Broadway producer, and lyricist, with a diverse and inspiring career journey. We discussed her various pursuits, from her time as a non-profit executive director and spokesperson for political campaigns, to her experience as a newspaper reporter and theology student at Harvard Divinity School. Dorie shares how she discovered alternative paths to achieve her goals, such as teaching at the university level without pursuing a doctorate, and her mantra of finding multiple ways to reach a destination.

During our discussion, we explored Dorie's journey into entrepreneurship and how she transitioned from the non-profit world to consulting. She shares how she learned to recognize that running a small business was what she was doing, and how she decided to use those skills to launch her own practice. We also delved into her networking strategies for introverts, leveraging unique advantages, and establishing credibility through content and publications.

Finally, we touched on Dorie's foray into musical theater writing and her Broadway show, Absolute Zero Advanced. We discussed the creative process behind the musical, her collaboration with her composer, and the importance of bringing interesting and three-dimensional female characters to life. Dorie's story is a testament to the power of persistence, flexibility, and determination in forging your own career path. Listen in as we uncover the lessons and insights from Dorie's incredible journey.

In this episode, you'll hear:

  • How to find your way as you explore different career paths
  • How to leverage your unique advantage
  • Networking strategies for introverts
  • Strategies for career transformation
  • How to forge your own career path

Where to dive in:

(0:00:06) - Career Paths and Finding Your Way (7 Minutes)

I get to chat with the amazing Dorie Clark, a speaker, author, writer, Broadway producer, and lyricist. We discuss her career and her many pursuits, beginning with her background before she started her consulting business and coaching practice. She shares her experiences as a nonprofit executive director, a spokesperson for a presidential campaign and a governor's race, a newspaper reporter, and even a theology student at Harvard Divinity School. I'm inspired by her story and her ability to find a way to teach at the university level even without having to pursue a doctorate. She reminds us that often there are more paths to reach a destination than we may think.

(0:07:25) - Entrepreneurship and Pivoting to Brand Mentoring (6 Minutes)

I chat with Dorie Clark, an incredible speaker, author, writer, Broadway producer, and lyricist. We explore her journey into entrepreneurship and how she transitioned from a non-profit executive to a consultant. Dorie shares how she learned to recognize what she was doing was running a small business and how she decided to use those two years to launch her own practice. We also discuss how she started her business, Clark Strategic Communications, and how it evolved over time.

(0:13:50) - Leveraging Your Unique Advantage (5 Minutes)

I discuss with Dorie Clark how she leveraged her writing skills to become an interesting person and stand out in the business world. We explore the idea that everyone has their own unique set of advantages, like connections, skills, and perspective, and how to best utilize those assets to their advantage. We also touch on the idea of trading what you have for what you want and how to make trades when you don't have all the pieces fit together. Finally, we talk about how to use your network to get social proof and become a recognized expert.

(0:19:03) - Establishing Credibility Through Content and Publications (9 Minutes)

I talk to Dorie Clark about her journey into entrepreneurship and how she used her writing skills to establish credibility and become an expert in her field. We discuss the strategy of trading what you have for what you need, and how to use social proof to gain introductions. We also explore the power of content to attract clients and how she used her background to her advantage. We finish by talking about the process of breaking into high profile publications and the importance of having the right contacts.

(0:28:15) - Networking Strategies for Introverts (11 Minutes)

We discuss Clark's methodical approach to building relationships and creating a strong network. She created dinner parties to help her make connections and even friends when she first moved to New York. We explore the importance of understanding the timeline of success and contextualizing the stakes of failure. Lastly, Clark's mantra of 'everything takes longer than we want it to' speaks to the importance of consistent action over time.

(0:39:25) - Strategies for Career Transformation and Success (7 Minutes)

We explore the strategies Dorie Clark used to monetize her ideas and become a thought leader. We discuss how she applied the strategies she learned from interviewing people to her own business and the results it yielded. Additionally, we look at the Long Game, a book about taking a holistic and strategic view of your professional life. We emphasize the importance of creating a rhythm of reflection and action as well as the need for creating a bit of margin for yourself to ensure you have time for strategic thinking. Finally, we highlight the power of writing to help learn something new and grow professionally.

(0:46:28) - Forging Your Own Career Path (10 Minutes)

I spoke to Dorie Clark about her journey into musical theater writing, from her initial inspiration to her Broadway show, Absolute Zero Advanced. We discussed the process of writing a musical, her creative partnership with her composer, and the process of staging a reading. We explored how the musical pays homage to the James Bond films and brings interesting and three-dimensional female characters to life. Finally, Clark shared her plans to focus on promoting the musical in the long-term, while still continuing to write books and further her career.

About the guest: Dorie Clark has been named one of the Top 50 business thinkers in the world by Thinkers50, and was recognized as the #1 Communication Coach in the world by the Marshall Goldsmith Leading Global Coaches Awards. Clark, a consultant and keynote speaker, teaches executive education at Duke University’s Fuqua School of Business and Columbia Business School, and she is the Wall Street Journal bestselling author of The Long Game, Entrepreneurial YouReinventing You and Stand Out, which was named the #1 Leadership Book of the Year by Inc. magazine. A former presidential campaign spokeswoman, Clark has been described by the New York Times as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank. You can download her free Long Game strategic thinking self-assessment at dorieclark.com/thelonggame.

About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com


Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads 

Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services 

Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule 

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