✆ Free Brand Strategy Call

Brand Messaging & Positioning

Strategic brand guidance for consultants and coaches who need help refining their business vision, clarifying the unique value of what they do and developing messaging to attract and convert clients.

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Content Marketing Accelerator

An exclusive 1:1 VIP Experience to help you

Use the Power of Your Great Ideas to Attract Clients & Become a Recognized Thought Leader

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✔ Craft your personalized roadmap to accelerated and sustained success
✔ Create clear messaging to direct your business development
✔ Know exactly what to say when writing & talking about what you do

It's time to turn your amazing career into your own consulting or coaching business!

But you're not quite sure how to do that or what it looks like.

You know that you're meant to have YOUR OWN
consulting or coaching business.

You know that this is the BEST way for you to GET CONTROL 
over your career, time and earning potential while
making a bigger difference in the world

Yet you're stuck. 

You're an expert at what you do, but NOT writing or talking about it

You struggle to talk about what you do (or want to do)
as a consultant or coach in a way that clients get.

You know why you want to start your own business, but
when it comes to describing what you do, you draw a blank. 

How can you get clients and forge your own path to success when you're can't communicate what you do and offer?

Can we get real?

Yes, starting your own business can be overwhelming. But what's keeping you stuck is all that's going inside your head.

Imposter Syndrome. Analysis Paralysis. Money Fears.

"Can I REALLY make money doing the consulting and coaching I love?"

It feels awful but it's normal and about to change. 

Hi, I'm Betsy Jordyn. This is why I created my signature Brand Messaging & Positioning Program.

This business mentoring and personal brand-building program is to here to help you get a clear and simple message about what your business is all about...

...even if what you do as a consultant or coach isn't simple!

Using my 20+ years in the consulting and coaching industry, along with my best-at strengths as a “Brand Whisperer” and “Words Finder”, I’ll help you get a clear, foundational brand strategy and message that reflects the essence of what business is all and how what you do as a consultant and coach is distinct and one-of-a-kind.

I've helped hundreds of new and aspiring consultants and coaches across the world figure out how to build a  business and life that they love. I'd be honored to help you too! 💗

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Why New & Aspiring Consultants & Coaches Sign Up for This Program

"Betsy helped me transition from employment to entrepreneurship with greater ease and confidence." 

"I was transitioning from a 25+ year leadership career in pursuit of a dream to start my own business. I tried DIY programs but was stuck. Betsy helped me fast-track the launch my business, with more clarity, confidence and far less stress."

Denise Musselwhite, Executive Coach & Consultant

"Betsy helped me embrace the business that I didn't realize I spent my entire life building." 

"I had an idea for my business but didn't know how to frame a concise message to attract clients. I built a website and started marketing and didn't get any results until I met Betsy. Now, I am building the business and life that I desire."

Jah-Kyle HowardTransformation Speaker & Coach

"Betsy helped me move from generic marketing messages to what will definitely resonate with my clients." 

"Betsy's coaching was so positive and encouraging which always put me in a proactive place. Her help was invaluable in helping me move away from generic marketing messages to what will definitely resonate with my ideal clients."

Rachel Simone, Dating Coach

This Business & Brand Strategy & Messaging VIP Experience Will Help You...

Grow the RIGHT business by getting crystal-clear on your most promising niche and how you'll actually make money as a consultant or coach. No false starts or second-guessing yourself. 

Create a breakthrough brand by honing in on how your unique strengths, personality, and experience create tremendous value for your dream clients. No playing small or settling for less than your potential!

Craft irresistible consulting/coaching offers that are exactly what your ideal clients want to say "yes" to. Describe your offers as the obvious, no-brainer solution your clients have been looking for.

Develop foundational messages that make it easy for you to write about what you do on your website AND talk about a networking event or party. Have the words that get people to lean in and want to learn more.

Develop your business launch strategy & promotional and visibility plan so you can get traction on your goals while maximizing your time and money. No expensive trial and error. Just accelerated and sustained success.

Cultivate rock-solid clarity and confidence in your business vision and abilities to make it a reality. Replace fears with confidence in your competence to grow a business and deliver results as a consultant or coach. 

This 30-day VIP experience is a combination of

mentoring + training + brand messaging

custom designed for aspiring and new consulting and coaching business owners who are tired of spinning their wheels and are ready to build a meaningful, profitable business of their own.

How this Highly Personalized Program Works

Virtual Coaching Calls & VIP Strategy Day

Through personalized one-on-one coaching over Zoom, I'll help you step-by-step build your business and brand positioning strategy and craft compelling brand messages. 

On-Demand Training & Resources

Inside my private member-only site, you'll get video training, action sheets, templates, and tools to help you launch your business, market yourself effectively, and land clients.

Unlimited On-Call Access

Get instant access to me via WhatsApp for your questions about your program AND how to make the most of any potential client opportunity that comes your way during our program.

Exclusive Mastermind Community

Get 6 months of access to my Purpose to Profits Academy - your safe learning container connect with other consultants and coaches and master essential marketing and sales skills.

You may be wondering:

How will this program work for me if I don't have any clarity about my business?

Great question! 

It's this VERY problem that my program is designed to solve. Where other business mentors and brand builders gloss over or skip, is where my program goes deep:

Rock-solid clarity and confidence in your foundational business vision.

With it, you'll launch your business without fear...
...market yourself without hesitation and
...ask clients to work with you and pay you what you're worth without apology.

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Get Inspired by my Testimonials

Ready to Get Your Business Vision Clear & Your Words Right?

 Programs are custom designed to fit your needs, learning style, time and budget and start at $4999. Payment plans are available. 

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...The value of personalized guidance that brings clarity and confidence to your dream consulting or coaching business.

Say goodbye to unclear messaging and imposter syndrome. Say hello to traction on your goals, accelerated success and a business and life that you truly love.

"We ditched the business idea that we thought we should do and embraced the one that we’re passionate about and now opportunities are opening up."

Josh & Kristy Groce, Founders of Couples on Fire

"Betsy helped me create a business that reflects the work I love the most. I achieved goals and am confident in my ability to build my business." 

Lori, Smith, President, Lori Smith Consulting

“Betsy helped me crystallize the type of client I’m looking for and the value I offer them. She shortened my learning curve and set me up for success.”

Bill Carl Johnson President, The BCJ Group


What would it be worth to you to finally be able to communicate the true value of what you do as a consultant or coach?

Think about all the times you've drawn a blank when trying to explain what you have. Consider the missed opportunities because your business vision is muddy.

What would be worth to you to have FINALLY have the words that resonate with clients and get them excited to work with you?

You'd wake up with a clear focus, knowing exactly what you need to do to do to launch your business and get clients (EVEN if those tasks are new to you.) You'd go to bed with the satisfaction that comes from knowing you're on track to realizing your full potential as a consultant, coach, and entrepreneur.

With my Brand Messaging & Positioning VIP Experience, this dream can become a reality.

It's time for you to get out there and make money and a difference, doing the consulting or coaching you love!






Take my quizzes to get instant access to CUSTOMIZED consulting/coaching business and brand building & message creation resources.

Your Personalized Business Building Library

Answer 4 simple questions to get your custom-designed playlist of the Enough Already podcast, along with free resources and tools, to help you accelerate the growth you want to see in your business RIGHT NOW.


What's Your Consulting or Coaching Superpower?

Take my short quiz to discover how to leverage the power of your unique strengths to create meaningful value for your consulting and coaching clients and to grow your business - YOUR WAY! 


Getting the right words to describe the unique value of what you do can feel impossible - especially if you have a lot of strengths and experiences. I can help you get to the heart of what you do as a consultant or coach and give you the right words that resonate with your clients and gets them to want to work with you!

Need help? Email me.

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