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Be BRAVE In The Face of Being Seen (Ep24)

Do you struggle with a fear of being seen and showing up online? 

I planned to wrap up my series on "Getting Seen and Paid as an Expert" by sharing best practices around how to position yourself with a potential client who expresses interest in working with you and how to set the right price. 

Instead, I realized what I needed to talk about was the challenge that solopreneurs, especially consultants and coaches, face – the fear of being seen!

I never saw how significantly the fear of being seen affected me and my business development until I got into a Thought Leadership mastermind group last year. I found myself in a spin cycle of analysis paralysis, trying to figure out my big breakthrough idea, even though I say the same things repeatedly with my clients and in my work. 

I see now that my big idea is the message I've always shared with clients, "The best and ideal business model is the one that is inside of you."

But if you look at the content I have, a small percentage of what I share publicly is this belief in my heart because I was very good at hiding in plain sight. 

Like so many of my clients, I have struggled with the fear of being seen. Unfortunately, this fear hinders our ability to show up, put ourselves out there, and make an impact. 

I have been talking about getting seen and paid as an expert on the pod, but I neglected to identify the first step in this process - the courage to be seen.

The fear of being seen, fear of visibility, fear of showing up, playing small – they all are about the same thing. It's about hiding the truth and best of who you are out of fears of being rejected.

In this episode, you'll hear:

  • Why being BRAVE is the first step in positioning yourself as an expert
  • My journey as a thought-leader and what held me back
  • Why the underlying fear holding you back is something to embrace
  • What holds my clients back and where fear shows up in their brand positioning journey 

Where to dive in:

[2:52] What is the first step in getting seen and paid as an expert? 

[4:23] Where fear shows up in brand building.

[5:47] How to befriend your fears and appreciate them.

[7:09] How to reframe vulnerability from a problem to be managed to a skill to be developed.

[8:40] How to accept what scares you about being seen.

[10:54] How to voice your value but save your lived wisdom until you're ready.

[12:04] How to embrace the growth process.

If you think you might suffer from a fear of being seen and you're on a growth journey leading you towards greater authenticity and significance, these fears are evidence that you're on the right track!

It's time for you to become BRAVE in the face of the fear of being seen because being seen is the first step towards making the impact you were born to make and the income that you deserve. 

Next steps:

About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out my brand strategy, messaging, and design services at https://www.betsyjordyn.com


Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: https://www.betsyjordyn.com/opt-in

Learn more about my Brand Positioning and Messaging strategy services: https://www.betsyjordyn.com/services

Schedule a consult call to talk about what you need to do to get seen and paid as the expert you already are: https://betsyjordyn.as.me/schedule

Related Blog, Video or Podcast Episode:

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Amplify Your Brand Image by Writing Books with Roberta Matuson (Ep22)

How to Find and Trust Your Ideas: Becoming a Thought Leader with Dan Weedin (Ep21)

Why Free Content = Instant Credibility (Ep20)

5 Positioning Strategies: Which One is Right for You? (Ep19)

Get Seen as an Expert (Ep18)