How to Design an Offer Consulting Clients Will Love

 

Have you ever wondered...

"What services do I offer my consulting clients? How to frame my products and services in such a way that they will be irresistible to executive clients?"

If so, you're gonna love today's training on how to design consulting offers...that convert. 

I walk you through the general principles of what you need to include in an offer, how to position them to attract and land clients as well as how these principles uniquely apply to consulting and coaching businesses.

Creating great offers that will attract and impress your consulting clients starts with falling in love with your consulting clients and serving them to the best of your ability. Your offers aren't about you and showcasing what you know and can do. It's about creating tangible value for your future clients...at each step of their relationship with you.

Transcript

Betsy Jordyn: Hey there, it's Betsy Jordyn. I've been asked quite a bit about offers and how to make relevant offers, particularly in...

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Want to land a six-figure consulting project? Swipe my consulting proposal template

 

Want to know what a perfect consulting proposal template looks like? Wish someone can take you behind the scenes so you can see for yourself how to structure a consulting proposal that commands six-figures?

Then you're going to love what I'm going to share with you in this video tutorial where I'll demystify the process and show you exactly how to set up your proposals to showcase the unmistakeable value that your consulting can create.

Transcript:

Betsy Jordyn: Hey, it's Betsy Jordyn here and I want to talk to you today about proposals. Here's the thing about proposals: It's not one of the favorite things that many consultants have around their business. They wish that magically they could skip over this phase. And I would say don't ever think like that because proposals are the best way to add tremendous value to your clients right away. And this is what will win them over.

I'm going to share with you how you can create an amazing proposal.  Instead of talking...

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How to Build a Consulting Website

 

Do you have a consulting website?

For many consultants and coaches - both new and seasoned - they see their website as nothing more than an online brochure or resume. They believe myths such as "you can't find clients through your website" or "your website plays a small role in your business" and wind up leaving money and opportunity all over the table.

FACT: You can attract high-paying clients by virtue of your website. You can set it up to act as your 24/7 marketing machine.

FACT: Your website, particularly the content on your website, is the single best way to warm up potential clients and shape their thinking that you're not simply an extra pair of hands to do contract work but an expert and strategic advisor.

This tutorial will show you how to build a consulting website that makes you the obvious solution for your future client's most pressing problems.

Transcript

What to Expect in This Tutorial

Betsy Jordyn: Hey, it's Betsy Jordyn. Today we are talking about your...

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How to Clarify Your Ideal Consulting Client

 

Do you know who your ideal consulting client is?

Some people think of an ideal consulting client as someone who would simply be willing to buy their products and services.

Here's the thing: You can do decent work with a lot of different leaders. But you can do AMAZING transformative work with a select few who connect with you to the point that they don't just your products and services. They want your advice, guidance and strategic partnership.

Pinpointing your ideal client and joining the conversation that is inside their heads is the foundational key that will unlock your marketing effective, close rates, per contract and client fees, your client impact and the joy you experience in your business.

This tutorial will show you how to choose the ideal consulting client that represents your most profitable niche and deeply understand why they need a consultant just like you. 

Transcript

What to Expect in This Tutorial [00:00]

Betsy Jordyn: Today's quick win is all...

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