Betsy Jordyn: Well hey there, it's Betsy Jordyn and I am so excited to interview our latest Consultants Institute grad, Dave Saliaris, who has his own consulting group that he is launching officially. So welcome. I'm so glad to have you here and I'm so glad you're willing to take the time to talk to us.
Dave Saliaris: Well hi Betsy. I really appreciate the time you're giving me to talk with you. I'm really excited about doing it.
Betsy Jordyn: Well the first thing I'd love to dive into is just you're one of those unusual people that is able to take the big risk. I know there's a lot of people who are currently in a job that they're not thrilled at and they wanted to take your leap; the leap into this kind of world. So tell me a little bit about your back story. So tell me a little bit about your background and what was it that made you decide; like you know what, I...
Betsy Jordyn: Well hello there everybody it's Betsy Jordyn of the Consultants Institute, and I am so excited to finally be interviewing Michael Zipursky of Consulting Success. So Michael and I met how many years ago was it, Michael?
M. Zipursky: Oh, wow.
Betsy Jordyn: About three years? Four years ago?
M. Zipursky: It's been awhile. Is it? Time flies.
Betsy Jordyn: So he was so gracious to interview me for his podcast series, and I've been waiting for an opportunity to return the favor, and this is my opportunity. So without further ado let's just jump in. So tell me a little bit about you. So you have your own business consulting success. So tell me about this business.
M. Zipursky: Yeah, ConsultingSuccess.com is where we work...
The number one way that really smart consultants get in the way of their own success is struggling with the fear that that they don't have what it takes.
Despite years of education and experience they stay up at night wondering what is the best way to let their future clients know about how much they know and what they can bring to the table. They pursue certification after certification hoping that one of them will be the silver bullet that will make them irresistible in the marketplace.
But here's the thing - your clients don't care about how smart you are. And the more you worry about it and try to force yourself to shamelessly self-promote and showcase what you think is all that you know you can bring to the table - you have already sub-optimized your effectiveness.
Again, your clients don't care how smart you are. They don't care about your certifications or even your degrees.
Instead this is what they care about and what they really want to know about you:
Working for yourself is scary. Anyone who tells you otherwise is lying!
The only way to conquer the normal fears that come along with entrepreneurship is to understand them and face them head on. You don't overcome them, you befriend them.
There are five fears that you can expect:
Swapping out a steady paycheck for the variable income that comes with working for yourself is the most common fear. Fears including making as much as you do now and questions about where the next “paycheck” will come from.
It may come to your awareness directly, but it will also manifest itself by:
• Reactive actions to “just go, go, go.”
• Not properly investing in your business with the right partners (seeking the cheapest options vs. the best value.)
• Taking any work – even work that you don’t do well, doesn’t pay well or with clients you don’t particularly care for.
How it Serves:
Every new adventure or growth opportunity sparks fear. If you travel to a new country and don't speak the language you may experience fear for your safety. If you are writing a book for the first time, you may fear what others may think of you.
When it comes to making a major career transition such as leaving the comfort of a steady paycheck for up's and down's of running your own business, the question is not IF you will deal with money fears but rather WHEN you will and more importantly HOW you handle it.
Money fears are those nagging voices in your head that say things like:
Back in 2012, I went to Nantucket for a well-deserved personal and business retreat. My consulting business was growing by leaps and bounds and I was working with clients all around the world. As I pondered what it would look like to take my business to the next level, I swear I audibly heard the words from higher guidance, the universe, God "Write what you know." And my response was, "Well...I know a lot about consulting" and I set out to find a way to capture what I knew about consulting into a format that was accessible and applicable to others who were seeking the same type of consulting success that I had.
And five years later, I am super-excited to announce the launch of my new business "The Consultant's Institute." Yes, you heard me...FIVE YEARS LATER!! While I would love to share with all of the amazing value I have for new and seasoned consultants, I would be remiss if I did not share more about my journey to get here and what I learned about business re-inventions so you...
If you have visions to start or grow your own consulting business, you have first hand experience with those annoying and debilitating money fears. Money fears are those voices in your head that sound reasonable but are actually sabotaging your future success. The money fears say things like:
Your money concerns are not crazy. They make sense because when you run your own business you give up a steady paycheck for the variable income that comes with entrepreneuership. They make sense when there are too many people who give up...
I know one thing for sure about you. You have great value to offer your current and future clients. You can sense it, right? You can feel it…your track record tells you it’s true. You see so many other people out there making tons of money consulting and you think to yourself, “Why not me?” (Even if you already have earned money consulting.) I know that you see your potential and you have the mojo to go after it. Yet something is getting in your way.
Mojo is such a great word when it comes to pursuing big dreams like building a thriving consulting practice. It’s not just about courage. It’s that magic power and “it” factor that is so crucial when going into the unknown world of both starting a consulting practice and then taking success to a whole new level.
But you experience what I call the 3 “S’s” That Steal Mojo. You feel stupid because you don’t know how to get your value out to the world....
It’s Sunday night and that dread is kicking in. All the responsibilities that you once were able to manage so effortlessly are starting to drain you. You feel lost wondering where all your passion went. Do you need a vacation or it is something more?
If this sounds like you, there is a good chance that you are more than tired. You are burnt out.
And I get it. I have been there, done that and have not just the t-shirt but the whole clothing line! Stress today IS for real getting worse. The pressure for delivering immediate and ongoing results at work AND managing the complexity of home life is intense.
As a recovering burnt out high achieving woman, I wanted to share with you four soul-sucking myths about burnout and replace them with much needed truths that are grounded in scientific fact to help you rise above burnout and allow it to become an agent of transformation and growth.
MYTH #1: THERE IS NO SUCH THING AS BURN OUT
Burnout is real. It is more than being stressed. It is...
At some point or another, most high-achieving women have experienced burnout. Burnout is more than stress – it is excessive stress over a period of time that creates the conditions where the results that once came so naturally are almost impossible to come by. It is that sense of dread of burning the candles at both ends and not making any progress. It is that no-win guilt about never quite achieving that illusive work/life balance.
Most people who struggle with burnout don’t talk about it out of fear of being perceived as weak. But it is time to let science come in and bust that myth. Gender experts Louann Brizendine’s (author of “The Female Brain”) and Alison Armstrong have completely shifted my understanding of burnout so that I can appreciate the hidden gifts of burnout as well as create strategies for avoiding burnout in the future.
Here’s three insights from them that illustrate why burnout is actually...
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