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Purpose to Profits Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by mission to empower you to turn your
Purpose into Profitable Reality.

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Welcome to the Purpose to Profits Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by mission to empower you to turn your Purpose into Profitable Reality.

 
From C-Suite Executive to C-Suite Coach with Adam Schwartz

Adam Schwartz was an experienced Chief Communications Officer for a $3b global hospitality company when he unexpectedly got laid off. When he got opportunities, he knew he didn't want to take another corporate job.

He wanted to do his own thing, but he didn't know what that was.

This sacred...

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From Transactional Consultant to Industry Leader with Jason Fearnow

How can you evolve from being a transactional consultant to a recognized industry leader?

What tactics need to change? What mindset needs to shift?

I talked about this with Jason Fearnow in this interview.

Jason is an accomplished leader with specialized expertise in large contract negotiations...

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How to Build Your Business on the Best of Your Career with Lori Smith

Have you ever thought to yourself, "I'd love to take the best of my career and turn it into a business?" but got stuck because you didn't know how?

After a 20-year career as a leader at Wyndham, Lori Smith decided that she had done all she could for the company she loved. 

She had created a...

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Have you switched up your career from leadership to consulting and coaching? Are you wondering how to establish your credibility with potential clients, especially when you're just starting?

Do you wish you had a ready response to the "What do you?" question that is engaging and compelling?

...

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How to Get a Visual Brand You're Proud Of [Behind-the-Scenes Tutorial with Betsy & Jen]

Want an online image that reflects the depth and power of what you do and establishes you as a premium brand?

I sure do! I relaunched my website, which reflects the biggest changes to my business (even bigger than when I left Disney to start my own consulting business.)

In this tutorial...

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The Heart of Value Propositions - What You Really Offer Clients

“Because relationships are mutual, partners share a single fate; no action benefits one and harms the other.” (Lewis, Amini and Lannon)

Have you ever read a book that you know will change your life? I think my understanding of who I am and what I do as a consultant, mentor, mother,...

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How to Clarify Your Ideal Consulting Client [Behind-the-Scenes Tutorial]

Do you know who your ideal consulting client is?

Some people think of an ideal consulting client as someone who would simply be willing to buy their products and services.

Here's the thing: You can do decent work with a lot of different leaders. But you can do AMAZING transformative work...

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How to Set Yourself Up to Win Against Big Box Firms with Charles Browne

Charles Browne, Master Black Belt Six Sigma Process Improvement Expert found himself as a “consultant for hire” for big box consulting firms.

What frustrated him with this experience was how he wound up missing out on opportunities because of how he was positioned. He would have...

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5 Shifts to Instantly Increase Your Consulting Business Success and Impact

The cold, hard facts about the consulting profession is that most change efforts fail. The failure has little to do with the quality of our project plans or recommended message points. Failure has everything do with ineffective change leadership at the top.

It's for this reason, the number...

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How to Confidently Articulate the Value of What You Do

Over the years there has been one particular roadblock that I watch both new and experienced consultants and coaches hit time and time again.  The truth is, I hit the same roadblock when I first started.

We all know we have tremendous value to offer our clients.

We can see the transformation...

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What is a Brand and Why Do You Need One?

You can look at building a consulting and coaching practice in one of two ways. You can think of yourself as a freelancer who simply is always on the lookout for the next job. Or you can think of yourself as a brand that attracts right fit clients for years to come. If you want a practice that...

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10 Questions to Determine if a Client is Worthy of You

If you're a consulting or coaching business owner, you probably invest a ton of time, money and mental energy trying to find your perfect clients and convince them of your value. You might even stay up at night wondering what words you can use to establish instant credibility and how to market...

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From Burnt Out Executive to Burnout Coach: Interview with Rachelle Stone

Rachelle Stone was an experienced meeting and events executive with 28 years in the industry until she simply imploded. She was maxed out way beyond her capacity and had no personal life and was living to work. She decided to quit and quickly hung up her shingle without really understanding what...

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Take Back Control Over Your Career with Jahaan Blake

Jahaan Blake is a former sports executive turned consultant who was ready for some freedom and control over her personal and professional life.

Some great consulting opportunities to work on the Superbowl fell into her lap, but the one thing that was missing was her identity as a business and...

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How to Discover Your Purpose in Your Consulting or Coaching Business

Are you at a point in your career where you're starting to ask life's big questions:

Who am I?

What do I want?

What is my purpose?

Then you're going to be relieved that I put together this video to help you start finding answers. 

Let me give you a few things to think about as you watch...

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How to turn a 30+ Leadership Career into a Consulting Business with Dave Saliaris

Dave Saliaris was a sales and customer service executive with over 30 years of experience who found himself at a career crossroads when his company was bought out by an equity firm.

He felt blindsided by many of the changes and decided it was time for him to control his own path.

But he...

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How to Design the Ideal (and Most Profitable) Consulting Business

If you’re a high-achiever SURELY, you’ve considered starting your own consulting business by now (if you haven’t already.) There is no shortage of advice and mentors that can help you learn how to market and sell yourself. But the reality is…

…Growing a...

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Why Your Client Doesn't Care How Smart You Are (And What They Really Want to Know)

The number one way that really smart consultants get in the way of their own success is struggling with the fear that that they don't have what it takes.

Despite years of education and experience they stay up at night wondering what is the best way to let their future clients know about how...

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Taking the Courageous Leap into Full-Time Consulting with Bill Carl Johnson

Have you ever thought to yourself, “I really want to ditch corporate and become your own boss!” but the idea shopped there?

After a long and successful career at Disney, Bill Carl Johnson finally acted on that vision and took the leap into full-time consulting business ownership.

He...

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[FREE VIDEO LESSON] How the Brain Buys: Strategies to Find & Connect with Your REAL Buyer

Do you feel stuck with your brand building efforts? Do you struggle with attracting leads and converting them into paying clients? Is your struggle getting so bad that you are questioning if you have what it takes and thinking of giving up your dreams of making money doing what you love because...

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