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Reposition Your Strengths to Create Your Dream Business with Roy Bell

2 - brand messaging & positioning Mar 10, 2022
 

Get ready for a powerful conversation about why letting go of the business you think you should have IS THE WAY to the business that is meant for you. 

When Roy and I started working on his business build and brand several years ago, at the time, it made sense for Roy to leverage his process and system expertise as the foundation of his consulting business. Still, he had a tough time pulling the trigger on this business model. His heart wasn't in it, and he had some personal life issues screaming for his attention. 

He and I lost touch for a while until I came across him again on LinkedIn and immediately saw something completely different in Roy. His language, his energy, and his confidence were so different! When we worked together, he was NOT a fan of marketing, and now he was out there doing it. So what changed?

In this interview, you'll hear:

  • How Roy discovered himself to discover his business
  • How Roy learned that he had to apply the skills he used in business to himself 
  • The "ah-hah" moment that led to his brand clarity and positioning
  • The story behind his business and how it fuels him to make micro changes in organizations and people that then change the world

Roy continues to use his process and system engineering mind in a whole new way in his coaching business, and I can't wait for you to hear about it!

Next steps:

1) Sign up for a FREE 5-Day Mental Detox from Roy at https://roybellcoaching.com/mental-detox. Gain insight and tools to declutter your mind, calm your emotions and transform your life.

2) You don't have to do it yourself. Don't be afraid to call on someone to help you co-create a future. You are not a bother or a nuisance to anyone. When you enlist help, you go through these steps faster. Every hero has a mentor.

3) If you want to find a new use for your established superpowers like Roy did, I'd love to work with you. Browse this site to learn more about my one-on-one brand positioning and messaging mentoring program. 

About my guest:  Roy is a father of three amazing kids, an avid knowledge seeker, and mental wellness coach. He loves fearless living, stimulating conversations, and empowering others to walk in alignment with their heart desires. Roy believes coaching is a powerful means for contributing to social change. Which is why he is passionate about helping others break through mental barriers and negative thoughts patterns preventing them from reaching the success they desire. His coaching focuses on guiding individuals to explore the intersection of the mind-heart connection, spirituality, and mindful systems thinking. It was through his own experience with trauma and a desire to help others move beyond adversity and hardship which led him to train at the acclaimed Southwest Institute of Healing Arts, where he proudly earned my Certification as a Transformational Coach. Roy also holds a BS in Computer Science from Alabama A&M University and an MS in Management from Liberty University. Prior to coaching, he spent 20 years in the private sector spearheading organizational & digital transformations. In that time, Roy learned that achieving sustainable change requires solving challenges at the source of the issues and not the symptoms. And it's through this lens that Roy helps clients discover peace, harmony, and freedom!

About me: I'm a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out my brand strategy, messaging, and design services at https://www.betsyjordyn.com.

Connect on LinkedIn:

Links:

Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: https://www.betsyjordyn.com/opt-in

Learn more about my Brand Positioning and Messaging strategy services: https://www.betsyjordyn.com/services

Schedule a consult call to talk about what you need to do to get seen and paid as the expert you already are: https://betsyjordyn.as.me/schedule

Related Blog, Video or Podcast Episode:

How To Create A Strong Future and Brand Position with Jared Nichols

How to Build Your Business on the Best of Your Career with Lori Smith

 


 

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