Most consultants get anxiety attacks when it comes to talking about money with potential clients.
While it is important for you to address your own underlying issues for why it is hard for you to ask for equitable compensation for your worth, have you considered the significance to YOUR client that you do ask for your worth?
If you are a consultant, you are a change agent. Your proposal reflects so much more than simply an offer for work in exchange for fees. It is in fact the moment of truth for a client who is considering making an important change. When you stand in and ask for your worth, you are not just putting yourself in a position to make money. You are providing your client an opportunity to put their money where their mouths are for something that have deemed important.
So, let me share with you why your client NEEDS you to ask for your worth:
Playing small and asking for less than your value is not humility. True humility is having an honest perspective of your God-given talents and the results that they create for someone else and asking to be paid accordingly.
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