#4: 5 Reasons Your Client Hates Change (And Why You Do Too!)
Aug 06, 2018
Change is hard.
Anyone who tells you otherwise is probably selling you something or in denial.
And the facts are - it really is getting harder.
My evidence - when I first started consulting, it was no problem to get a senior team together for 3 days to plan for strategy and change. Now I'm lucky if I can get them together for 2 hours.
It's not that leaders are less capable or interested in doing the right things today.
It's that they have no bandwidth...at all.
In this episode of my podcast series Consulting Matters: Mastering the Art and Science of Business I will share with you 5 real reasons why change is so much harder today.
Armed with this insight, you will be able to:
- Better handle situations when you client tells you they don't have the time to move forward with a change that they desperately need
- Come up with better project plans and recommendations that take into account their starting point
- Connect with credibility and ask questions that demonstrate your insight into their world
- Develop solutions to help your clients take action...while respecting their pressures and challenges
Next Step
This is about up-leveling your influence and sustainable change you can help create – WITHOUT having to invest thousands of dollars and hours in grad school.
Therefore, I ONLY recommend that you consider upgrading to the full OD Consultant’s Toolbox if you can check off at least 3 of the following:
- You’re already “sold” on the idea that organizations exist for reasons beyond profit – that people and purpose are equally important.
- You see yourself as a change agent and advisor, but you simply lack the know-how and tools to step into the role.
- You’re open to reinventing how you position yourself with leaders – from “order-taker” and “extra pair of hands.”
- You’re over those small, one-off tactical projects and ready for the more meaty and transformational engagements.
- You’re excited to learn new approaches and or add new consulting and advising tools to your existing toolbox.
- You want to be challenged to take your place as a sought-after advisor to the C-Suite, with the confidence to speak truth to power.
Three Ways I Can Help You
When you’re ready to fully own the power of what you do and position yourself for the right clients and opportunities, here are three ways I can help.
- Brand Positioning & Messaging: I’ll help you get to the heart of your consulting and coaching’s unique value and express it in clear messaging that gets the RIGHT clients excited to work with you.
- Core Offer Framing & Pricing: Let’s package your expertise and strengths into irresistible, strategic offers that get you paid for the value you create (vs. the hours you work)
- Website Copy & Design: Let’s build you a high-quality, credible website that reflects your personality and brand promise…without the DIY stress.