Lori Smith
ORGANIZATIONAL MEDIATOR & EXPERT SILO BUSTER
"I help growth-oriented executives accelerate the achievement of their biggest goals by helping them align, optimize, prioritize and integrate their strategic initiatives and objectives."
Lori's Story
Finding the words to describe the value of her diverse experiences in finance, process engineering and real estate development unlocked Lori's clarity and confidence in her consulting potential.
Challenge
Lori knew it was time to take her experience and start her own business. What kept her from acting on that vision was not having clarity on how all of her diverse experiences created something of value that her future clients would want.
Solution
Our work together with Lori began with helping her find the through-line in her professional experiences and her life. We identified that at her core, Lori is a natural mediator and creates harmony and consensus among different groups of people. These skills are not only what she was best at but also what made her the most happy. With this focus, clear we went to work on writing website copy and designing an amazing website that showcases Lori's professional yet approachable style.
Impact
After launching her business, Lori was able to instantly convert former colleagues into clients. She has the foundation in place that represents her validity of her consulting which has empowered her to utilize her vast network who are excited to introduce her to her ideal clients that she is excited to work with.