Lori Smith


I help growth-oriented executives accelerate the achievement of their biggest goals by helping them align, optimize, prioritize and integrate their strategic initiatives and objectives.

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" After working with Betsy, I got my business launched in less time and already achieved my year one income goals[...] I have a business that reflects the work I love the most and have confidence in myself and my business.

Lori's Business Build Story

"I already achieved my year one income goals!"

"Before working with Betsy, I was struggling with trying to figure out the best way to start my own consulting business. When I lost my job after spending over 18 years, I was at a crossroads. I didn’t want to go back to a corporate job and felt that consulting would be a better fit but wanted to make sure I was doing it right the first time and was setting myself up for SUSTAINABLE success.

Working with Betsy gave me the structure that I so desperately needed to get my business up and running, saved me time and gave me the ability to be ready for my first client more quickly. But the best part was how she helped me dive deep into identifying my strengths because now I have a business that reflects the work that I love most.

Working with Betsy was the only way that I have been able to achieve the success I’ve accomplished with my business to date and already achieved my year one income goals. And, I have a lot more confidence in myself and in my ability to build my business over time!"


Lori's Projects with Betsy Jordyn:

✔ Brand Messaging & Positioning
✔ Website Copy Coaching

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