Get the Clarity, Confidence & Skills to Turn Your Leadership Experience into Your Own Profitable, Purpose-Driven Business


Betsy Jordyn's Purpose to Profits Success System Just For Consultants and Coaches

Purpose to Profits is the only business build program of its kind that not only shows you how to design a credible consulting or coaching business that delivers ongoing profits – but also how to use your best-at strengths and authentic passions as the foundation.


You're here for a purpose...


...and that purpose isn't to invest all your time and talents towards growing someone else's bottom line!

It's time for you to turn your extensive career into your own consulting or coaching business that makes you great money, yes - but also delivers greater happiness in your work and in your life.

But it's a big change and you want to make sure you build the right business, in the right way because you know...

Growing your own profitable, purpose-driven business will profoundly change your life. 

I know this firsthand. It's been over 15 years since I left my dream job as an internal consultant at Walt Disney World and started my own business and over 10 years since I started mentoring other consultants and coaches to that same end. I can honestly say that building a strengths-based and values-aligned business is THE single best path to your life, happiness, personal healing and wholeness, and highest potential.

The big question isn't why you should do this. It's HOW.

How do you turn your ideas into profitable reality with all the moving pieces and parts of launching and growing a business, especially in today's complex digital marketing age?

Which is why I'd love you to join me inside of Purpose to Profits. I'll help you reduce your learning curve, accelerate your results and save you years of expensive trial and error


Before I tell you all about this game-changing program, let's talk about who this program is really for...

You're an idealistic consultant or coach who wants to change the world...starting with your own.

You want your business to match the depth of what you bring to the table and be seen right out of the gate as the expert that you already are.

You have NO USE for "hit or miss" results.

You want a STEP-BY-STEP proven solution that will deliver consistent results without you having to spend all your time chasing clients and wondering where the next lead is going to come from. 

Where you're...

  • A new business owner who knows that a strategic approach to your business build that takes into account your strengths is the best way to your long-term success
  • A struggling entrepreneur who knows that there have to be better ways to find and land consulting or coaching clients (and is tired of the generic advice that doesn't relate to what you do).
  • A corporate leader still dreaming about ditching the 9 to 5 and wants to make sure that your transition from employment to business ownership is seamless and hassle-free

You're in the right place!  

Purpose to Profits will equip you with the strategies, skills and tools you need to bring your dream business to life and...

...empower you with rock-solid confidence that you can and will make money and a difference doing what you love.


By the end of this program you will have:

Nailed Down Your Most
Profitable Niche

instead of wasting time trying to find just any client - you'll focus your business on the kind of client you love working with (who equally loves working with you and would gladly pay you for your expertise).

Clarified & Owned Your Unique Brand Promise

instead of worry about the competition, you'll make it irrelevant through understanding and owning how your consulting and coaching is distinct and why your clients need you!

Designed a Credible Website that Attracts & Converts

even if you're not a fan of tech, have no clue what to look for in a designer or photographer and have never written website copy in your life.

Built a Marketing System that Delivers Predictable Results

to ensure that you can meet and exceed all of your business goals - revenue, lifestyle, happiness, and career/work satisfaction.

But above all else...

Purpose to Profits will give you the confidence you need to take control over your career through having your own business and experience the full benefits of that control - happiness, travel, time freedom, and whatever success on your own terms means to you.

Here's What You'll Get in Purpose to Profits

Whether you're new to consulting or coaching business ownership or have been at it for a while, this 5-module program gives you everything you need for success AND significance.


You'll discover step-by-step how to launch, grow and scale a consulting or coaching business.


You'll design a website and marketing system that predictably attracts AND converts your ideal clients.

Power Words

You'll find the words that express the value of what you bring to the table and the confidence to build a business that reflects your worth.


Gain essential business development skills that you'll need for each stage of your growth. You'll get on-demand videos/audios, downloadable detailed action sheets, cheat sheets and swipe files in your user-friendly online member portal. 

Watch the video for sneak peek inside.


Here's What You'll Learn to Grow Your
Consulting and/or Coaching Business

Purpose to Profits is a step-by-step system that is broken down into 5 core modules/steps. 

Every purpose-driven business has a clear "why." 

In this Module, you'll clarify why you want to grow your own consulting or coaching business and what you want it to create for your career and your life.

Through reflection exercises and guided instruction, you'll:

  • Validate that this is the right path for you
  • Develop strategies for anticipating and transcending fear
  • Consulting vs coaching? Decide which business model suits you

By the end of Module 1, you'll have a clear and actionable plan for building a profitable business that aligns with your values and supports your intentions. 

The key to both purpose + profits is clarity on who you serve and the value you uniquely create.

In this Module, you'll find the words to clearly and confidently describe the unique value you create for your ideal clients.

In this module, you'll discover:

  • The ideal client who represents your most profitable niche
  • Your differentiated and compelling expertise and  products and services
  • What to say at networking event of what tagline to use that convinces future clients to work with you

By the end of Module 2, you'll have rock-solid clarity on your business model, clear and marketable products and services, and positioning messages that will make you stand out among the thousands of other consultants/coaches.

Your website is your biggest credibility building and client conversion tool - but most consultants and coaches build theirs the wrong way. 

In this Module, you'll learn how to set up your website to attract and convert your ideal clients through your website (yes, that is possible!) while positioning you as an expert who's worth premium fees.

You'll choose the right platform for you, hire the right visual designers and photographers and put an end to lame and boring "corporate speak" and write like you. 

You'll launch your website 2-3x faster, without wasting time agonizing on how to design a website or write copy

Whether you're DIY-ing your website or hiring an expert- you'll have guidance on how to create your online store and 24/7 marketing and sales machine.

Don't settle for hit or miss client attraction. Build a marketing system and predictable client pipeline.

In this Module, you'll learn how to make sure you have a system of marketing routines (not one-off tactics) that will give you a steady diet of right-fit leads. You'll discover:

  • How to get your client attraction and conversion onto auto-pilot
  • Exactly what you'll do and say during Discovery Meetings and in proposals that will convince clients to work with you on the spot
  • How to grow your compensation WITHOUT increasing your labor intensity, slick pricing techniques or shameless self-promotion

At the end of this Module, you have a marketing system and set of daily, weekly and monthly routines that you'll actually want to do which is the key to creating stable and scalable profits.

Fuel your business growth and thought leadership positioning with remarkable content.

In this ever-growing Module, you'll grow your content creation skills that will help you increase your visibility with potential clients, grow your email list and following and inspire your tribe to your new ways of thinking. You'll discover:

  • How to churn out emails and blog faster while increasing their quality
  • Strategies for using your content to get found online
  • Clarity on your bold message and frameworks for expressing that message in talks, podcasts and potentially a book

At the end of this Module, you'll have the content creation skills and strategies (from basic to advanced) that will propel you into a marketplace perception as a sought-after expert and brand repute as a thought leader.


Get Started Now

The Bottom-Line: Purpose to Profits Changes Lives...Starting with Your Own

Choose the payment plan that works best for you.



One-Time Payment




12 Monthly Payments




Included with our agency services


Need Help Or Have Questions?

We're here to answer any questions you might have and help you make the best decision for you.


These Bonuses to Ensure You Have a
Complete Success System

Recommended Resources for Running Your Business

Lose the guesswork about the best tools and get the support you need to run your business. In this bonus program, you'll get our curated list of resources and tools that have been researched and tested to work well for consulting and coaching businesses like yours. 

(Value $299) Included with your Purpose to Profits Tuition

Getting started with Canva

Want to make beautiful graphics for your marketing, social media and client work without having to invest in a graphic designer? These comprehensive nuts-and-bolts trainings will show you to use Canva, an awesome and easy-to-use design software that gives you the freedom to make professional graphics for your business - even if you have no experience in design. 

(Value $549) Included with your Purpose to Profits Tuition

How to Set Up Your Metrics and Analytics

As consultants and coaches, you know that measures are the key to a company's sustainable success. The same applies to your business. In these trainings, you'll learn how to install measures to track your progress and use them to improve your results.

(Value $399) Included with your Purpose to Profits Tuition

SEO (Search Engine Optimization) Fundamentals

You can attract clients using nothing more than the power of your website - if you set it up in a way that Google likes. In these trainings, you'll learn the strategies and tools that will help you get found online and come up with blog posts and content ideas that draw in and warm up your ideal clients.

(Value $399) Included with your Purpose to Profits Tuition

Getting Started with Kajabi

Get control over your business and website through this amazing all-in-one online platform. These tutorials will show you how to set up your website, run your business on Kajabi and how to make the most of this platform for a consulting/coaching business like yours.

(Value $699) Included with your Purpose to Profits Tuition

How to Work the Networking Event

Discover how to use your relationship skills and desire to serve others to make authentic connections at networking events. You'll learn how to select the best networking events and strategies for making the most of them. 

(Value $399) Included with your Purpose to Profits Tuition

Win on LinkedIn: How to Optimize Your Profile

LinkedIn is the social media site used by executives and accomplished professionals. This training shows you how to use the platform you're likely already on to attract and impress future clients. You'll discover how to optimize your profile and easy-to-use techniques to grow your network. 

(Value $299) Included with your Purpose to Profits Tuition

How to Get Compelling Testimonials and Case Studies

Clients need evidence that you can and will deliver on your promises before they sign up to work with you. Therefore you need amazing testimonials to reassure them. Learn step-by-step (along with some actual client examples) how to interview former clients and get them to express the real value you created for them.

(Value $349) Included with your Purpose to Profits Tuition

Advanced Consulting & Executive Advisory Masterclasses

These trainings equip you with proven consulting best practices that I have used with executives in organizations like Disney, Wyndham and AAA. Go beyond the theory and learn how to navigate the politics of the C-suite and get access to tools you can use right now.

(Value $4999) Included with your Purpose to Profits Tuition

We Got Your Back Every Step of the Way

As soon as you join the program, you'll have our support.

Have a question about the materials?

Got a big a-ha that you want to share?

Need a personalized recommendation?

No problem - We're here for you!

Inside each post, you can use the

Lesson Comments

to share what you need and within minutes or hours...'ll get a response from our team and your fellow students. 


If you decide you ever want more personalized support from our team in terms of mentoring, copywriting, visual branding, and/or website design - your Purpose to Profits tuition can be applied to those programs! 


Plus You'll be Backed by a Risk-Free 14-Day Guarantee

Let me be clear.

Purpose to Profits is the most comprehensive, step-by-step business program for consultants and coaches who want to use their strengths and passions as the foundation of their business...
...and are committed to their success.

So here's the deal.

By the end of these 14 days, you'll have received the first two modules of Purpose to Profits, which will give you the opportunity to validate that consulting and/or coaching business ownership is right for you and map out your profit plan BEFORE making a final commitment to the full implementation aspects of the program.

If you don't feel totally confident and motivated by your business vision and doubt your willingness to launch your business and market yourself, simply reach out. Show us that you have completed all the work in Module 1 and the work completed in Module 2 and we'll refund your investment.

Let's Sum Up The Value -
Here's Everything You Get

This success system is designed to be your one-stop shop for launching and growing a consulting or coaching business. This comprehensive experience will deliver a powerful return on investment, beginning with the time saved from trying to cobble together best practices found online as well as:

The Core Five Module Action Learning Business Foundation System

This five Module training distills the overwhelming process of building a business brand and credible website into a step-by-step system that accelerates and improves your results. This program is designed JUST for consultants and coaches and includes videos, audios, exercises, comprehensive Action Sheets, and fill-in-the-blank writing templates.

($10,000 Value)

Writing Prompts and Fill-in-the-Blank Templates

If you have ever experienced the frustration of looking at a blank piece of paper or computer screen and not know where to start, then you'll know how valuable this is. This program goes deep on support around the creative elements of building a business - especially writing copy and content. You'll dramatically jumpstart your strategy development and writing processes.

($10,000 Value)

Bonus Advanced Consulting/Executive Advisory Training Programs

Gain essential skills on how to navigate the C-Suite to more effectively market yourself to this exclusive buyer and land higher-paying contracts that position you as a strategic partner (and not just an "extra pair of hands").

(Value: $5000)

Recommended Resources & Training on Tech to Run Your Business

Get access to proven tools you need to ensure your business is running like a well-oiled machine and essential tech training to keep you focused on doing the work you love (vs. trying to figure out all the back-end admin stuff).

($1500 Value)

Real World Examples & Behind the Scenes Peeks

No pie in the sky theory with this program. You get actionable best practices and tons of actual examples from other consultants and coaches to deepen your learning and enhance your results.


Guidance from an Expert Who Gets You

Before I became a brand building and marketing expert, I was a consultant and coach like you. I know the market you want to serve, how hard marketing is for you and how often you can get stuck in your head. EVERYTHING in this program is designed to equip YOU with what you need to achieve the success you deserve.

(Beyond Priceless)

Total Purpose to Profits Value Over $26,000

Total Purpose to Profits Investment ONLY $2999


Success Stories

Here's Proof that Purpose to Profits Will
Accelerate Your Success + Significance

"This program acts as a one-stop, which saved me time and money. No more Googling to websites that answer one or two questions. This A to Z system showed me EXACTLY what to do (and as importantly what NOT to do) to start and grow my business."

Heather Havey
President, Heather Havey Consulting

"Having one place to go that is guiding me soup to nuts on how to grow my business has freed me up to focus on what I want my business to be all about. I no longer have to piece together resources from different places. I have a single place to go that is inclusive and shows me exactly what to do."

Jaime Shearer
President, Jaime Shearer Coaching

"This program gave me a head start in my business, providing capabilities that would have taken me months to stumble through on my own. I now have a platform for a prosperous future."

Dave Saliaris,
President, Saliaris Consulting Group

"As an entrepreneur who can spin-off in various directions, this program has kept me grounded with a path that leads to results. It helped me identify and refine my personal brand, articulate my value and give me invaluable guidance in developing my business."

Jennifer Nixon Misquez
President, Nixon Consulting

"This program showed me how to dig deep and truly discover who I was so that I could discover who I was meant to serve. It changed the future of my business and in doing so, has helped me to become the women I have desired, for so long, to become."

Sarah Gleeson
President, Sarah Gleeson International

"One of the most liberating effects of this program is that now I can be more of who I am and use more what I know. Now I see where my expertise fits in and go for the projects where I'm truly happy to contribute, instead of just taking what's available to get by.

Helena Gallbo
President, Gallbo Consulting


"I still got questions"

Of course you do! 

Let me see if I can answer them all. 

Get Started Now

The Bottom-Line: Purpose to Profits Changes Lives...Starting with Your Own

Choose the payment plan that works best for you.



One-Time Payment




12 Monthly Payments




Included with our agency services


Need Help Or Have Questions?

We're here to answer any questions you might have and help you make the best decision for you.