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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard] Sep 07, 2021

Have you switched up your career from leadership to consulting and coaching? Are you wondering how to establish your credibility with potential clients, especially when you're just starting?

Do you wish you had a ready response to the "What do you?" question that is engaging and compelling?

 In th...

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How To Write Blogs Your Clients Will Read [On-Air Coaching with Phil Fraser] May 13, 2021

Do you know what keeps your ideal client up at night?

Most blog posts aren't helpful to your ideal customer. Not only do you have to know what's on your ideal client's mind, but you need to know what they need - hint - it is NOT the process you are trying to sell.

In this "On-The-Air Coaching Sess...

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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You) Mar 03, 2021

One of my favorite things to write and talk about is copywriting.

Which for most of my clients - it's their absolute least favorite thing. 

Most of these consultants and coaches love what they do. But they hate the struggle of trying to find the words to describe what they do and write about it.

...
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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do Mar 03, 2021

One of the biggest challenges that both new and seasoned consultants and coaches face is finding the words to describe what they do.

They go to networking events and try to explain that they are a consultant or coach but instead of getting head nods and curiosity...

...they experience the angst of...

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Before You Plan for 2021, Do this 2020 Review with Betsy & Jen Dec 30, 2020

We're coming up on the end of the year and it's time to review what worked and didn't so we can come up with plans for 2021, right?

Wrong!

If 2020 has taught us anything, we don't always have control over all the things we put into typical annual plans, complete with SMART goals and actionable str...

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Ditch the Doubt and Charge What Your Consulting or Coaching Is Worth Dec 23, 2020

If you feel a pit in your stomach every time you talk money with a potential client, you’re not alone. Most consultants and coaches wrestle with the same fear:

“Am I charging too much? Will they walk away?”
“What if I charge too little and they say yes... but I regret it the second the work starts?...

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How to Frame Your Consulting and Coaching Services [Behind-the-Scenes Tutorial] Aug 12, 2020

Have you ever wondered...

"What services do I offer my consulting clients? How to frame my products and services in such a way that they will be irresistible to executive clients?"

If so, you're gonna love today's training on how to design consulting offers...that convert. 

I walk you through the...

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How to Write a Consulting Proposal that Lands Six-Figure Fees [Behind-the-Scenes Tutorial] Aug 05, 2020

Want to know what a perfect consulting proposal template looks like? Wish someone can take you behind the scenes so you can see for yourself how to structure a consulting proposal that commands six-figures?

Then you're going to love what I'm going to share with you in this video tutorial where I'll...

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How to Consistently Get Consulting Clients...Even if You're Brand New and Just Starting Out Jun 24, 2020

One of the biggest questions that keeps both new and seasoned consultants up at night is, "How do I get consulting clients?" The question that I wished that asked instead is "How do I predictably get consulting clients so I never had to ask this question EVER again?"

Forget one-off marketing tactic...

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4 Reasons Why Smart Consultants Hate Marketing Jun 15, 2020

One thing that both new and seasoned consultants hate is marketing.

It's the fog of all that marketing entails and the fear that they are going to become some slick used car salesman is what keeps smart people stuck in soul-sucking corporate jobs.

And it's the exhaustion of the constant effort of ...

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Want more consulting clients? Here's how to find them. Feb 26, 2020

Do you want more consulting clients? Of course you do.

Let me tell you one way that you're NOT going to get them: trying to be everything to everybody.

I know you have a lot of things you're great at and you don't want to have to choose between all the ways you can help your clients.

But here's t...

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Buyers vs. Strategic Partners Feb 06, 2020

There is a difference between a paying client and a strategic partner.

A paying client is someone who will sign on the dotted line and hire you to deliver your coaching or consulting services. 

A strategic partner is all together different. A strategic partner is peer who value all that you bring ...

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